You don`t need a monthly shelf life for printer maintenance if you want to save more money by switching to a paperless solution. So reassess the situation before signing up for a strategic partnership. Never enter into an alliance just to say you have a strategic partner. Now let`s look at each of the five types of strategic partnership agreements. Is your company in a strategic partnership? Tell us how it works for you in the comments below. We would be happy to hear your successes in your strategic partnership. It can get even more complex, but you will always see that kind of thing on a strategic partnership agreement. They want to put everything on paper so that there is no question as to who will do what later. Many companies opt for quality control and audit clauses in their partnership contracts to preserve the integrity of products or services resulting from the partnership. A non-equity alliance occurs when two companies agree on a contractual relationship that allocates resources, assets or other resources. Many examples of strategic partnerships are also considered non-equity alliances.

Recommendation agreements are probably the most fundamental and informal type of strategic alliances, but strategic marketing partnerships can be much more complex. A popular (and extremely valuable) alliance is the strategic partnership of the supply chain. One of the most obvious places to see strategic in-action procurement partnerships is the film industry. If you`ve ever noticed that most films list different companies strangely named before the start of the film, it`s because movies are usually made using a supply-chain method. A relatively small production house will provide rotation and post-production, and a larger studio will finance, market and distribute the film. Think of J.J. Abrams` Bad Robot and Paramount Pictures, who maintain such a partnership agreement. If you make a tangible product that could benefit from a strategic partnership for the supply chain, the decision to enter into an alliance is expensive. If you can do it for less yourself, then you don`t need a partner. But if you can move manufacturing to your own factory and maintain profitability without sacrificing quality, then definitely do it. For those of us in the service world, it`s often an even simpler decision.

The same logic can be applied to a variety of different products, so it is something worth considering in many situations. If you are interested in a strategic marketing partnership, you would like to look for either a reference with which you will share a customer base or a company active in a related sector capable of marketing your goods or services to a new target audience. This type of strategic partnership agreement is most beneficial for small businesses with limited choice of products and services that customers can offer. Companies have long entered into strategic partnerships to improve their offerings and offset their costs.